James Hooper Designer | Creative Director

Services

Adopting both qualitative and quantitative methods of research, James is proficient in research design, data collection and analysis. His primary research interests include understanding player behaviour, usability and how users interact with technology.

Research Strategic Thinking and Consultation Education and Training Design Brand and Identity Web Design and Development Motion Graphics and Video Social Media Games and Applications

Research

Fluent in both quantitative and qualitative research practices, James helps you gain a more complete understanding of how we interact with the world around us.

Research is essential for understanding, evaluating and improving our experiences. It is a powerful tool that when used correctly, informs design while furthering our understanding of the motivations behind human behaviour. Whether you're looking to examine the effectiveness of a product, understand customer behaviour, analyse patterns in a specific phenomenon, identify trends in large amounts of data, or glance an insight of an audience’s thoughts and experiences, James is able to help.

Research Design Market Research Qualitative Quantitative Questionnaires Interviews Analysis and Review Insights

Strategic Thinking and Consultation

Developing a strategy that effectively meets your needs means thinking creatively and using analytical processes while identifying bespoke solutions to problem solve.

Thinking critically and anticipating potential outcomes helps make decisions that align with your long-term project goals.

James advises his clients on the look-and-feel and creative executions that will optimise the impact of their communications and drive results in a busy market.

From ideation through to execution, James excels at steering the visual direction of a project; maintaining your brief and target outcomes in mind throughout.

Design Review Analysis Consultation Art Direction Brand Strategy Campaign Strategy

Education and Training

James has taught thousands of students throughout his career and continues to mentor up and coming designers.

His inclusive approach to teaching and training adapts to the needs of both his students and clients. He loves nothing more than to foster critical thinking, creativity, and problem-solving skills in his students, as well as introducing them to a wide range of tools and techniques that can be applied in many different contexts.

Resources One-on-one Coaching Lectures Tutorials Presentations Workshops Mentoring

Design

Designers challenge the boundaries of what is possible, shaping the world through every era of human history. By blending careful design with innovation and creativity, designers can produce powerful and effective outputs that deeply resonate with their intended audiences.

Great design elevates your message, helping you reach new levels and in turn, new audiences. Great design has the power to grab and keep your audience’s attention, while clearly conveying your key messages.

By combining design theory with innovative thinking, James has the expertise to design all creative assets for your project.

Print Communications Advertising Presentations Annual Reports Company Reports Books Publications Packaging Business Cards Infographics Photo Editing Flyers Brochures Stationery Merchandise Point of Sale Posters Banners Invitations Vector Illustrations

Brand and Identity

The visual identity of a brand is its heart and soul.

Crucially, every element of your brand needs to be cohesive, consistent, and connected. Branding requires a deep understanding of the essence of your identity and is a strategic investment that resonates with your audience and stands the test of time. James delivers a complete, cohesive brand identity that captivates your audience and sets you apart from your competition.

Brand Strategy Brand Design Brand Identity Brand Evolution and Redesign Logo Design Brand Guidelines Events and Exhibitions Event Packs and Media Kits

Web Design and Development

Digital media plays a major role in our lives, with rapidly emerging new forms of media and technology.

With the development of artificial intelligence, machine learning, robotics, and other new technologies; possibilities for what technology can do for us and how we communicate are endless.

From smarter homes and self-driving cars to improved communication methods, technology continues to revolutionise our lives.

With James’ thoughtful expertise, your website is always accessible, delivers your message through custom experiences for all users, regardless of their chosen device or platform. James’ focus is on creating user-friendly, attractive websites that are tailored to the specific needs of the user - from microsites through to web-based applications.

Websites Microsites Landing Pages User Interface Design Chatbots Artificial Intelligence Front-end Design Back-end Development Analytics Search Engine Optimisation User Experience Retail Domain Services Hosting Database Design Content Management Systems (CMS)

Motion Graphics and Video

Motion graphics and animation add the spark of life to any project.

Through careful curation, James expertly adds life to any digital project, providing a dynamic and engaging experience that is captivating not only to your intended viewer but also a wider untapped audience.

James’ animation and video based content brings a surprising polish, catapulting your brand or project ahead of the rest.

Animation Title Sequences End Frames Transitions 2D and 3D Modelling Architectural Visualisation Rendering Filming Video Editing Video Production Colour Grading Storyboarding Pre-Production Post-Production

Social Media

Creating original content is more important than ever with adults spending more than two hours a day on social platforms.

James understands the wide reaching potential of social media and how it can be best harnessed for identifying and communicating to your target audience. More than just creating content, an effective social media strategy finds ways to maximise engagement and cement brand recognition.

Working with brands and organisations across vast and varied sectors, James is unrivalled in his skill and understanding of targeting and engaging your specific users.

Social Media Design Social Strategy Social Media Plans Tiles Story Content Posts Targeted Advertising Boosted Posts

Games and Applications

Games and play are the ultimate in user engagement. Eye-catching graphics, and play psychology when combined correctly create experiences that keep audiences engaged for longer.

Creating immersive and interactive experiences that have never been seen before is what makes videogame development so exciting. James is interested and skilled in both the design of videogames, as well as researching how players engage with them. Using his extensive studies into how people play and engage with videogames, he brings a new perspective that is able to inform all other creative services.

Web Applications Gamification Extended Reality (XR) Augmented Reality (AR) Virtual Reality (VR) Mobile Games Interactive Experiences